Training advice and encouragement for people who sell advertising space; offering sales techniques and motivation   
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download *Benchmarks to help you SELL*   *Benchmarks to help you SELL*

  Four benchmarks to help you calibrate where you are in the ad space industry ... and where you want to get to.

download *Business Plan*   *Business Plan*

  A template for a business plan to be used when launching a magazine or other ad based publication

download *Professional Record System*   *Professional Record System*

  Expert media sales teams keep two kinds of record - prospect records and client records. They keep these records in different systems. Here are examples of both, with a short report on how to use them.

download *Sample Ad Space contracts*   *Sample Ad Space contracts*

  Some actual contracts that are used to sell adspace.

download *'Scientific Advertising'*   *'Scientific Advertising'*

  The Classic book on advertising written by Claude Hopkins in the early part of the last Century.

download *Sell More Space Toolkit*   *Sell More Space Toolkit*

  Several packages loaded together

download *The Structure of an Ad Sales Call*   *The Structure of an Ad Sales Call*

  AIDA and DIPADA explained

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